Barbara, Jenna, Lonnie and staff are still there to offer you better prices, more sales and fabulous new merchandise arriving daily. Ruby & Jenna is better than ever with expanded locations in Greenwich, CT, Brooklyn, NY, Plainview, LI and Hoboken, NJ (coming soon). Stop by for 20% off the entire Westfield store, including all new spring merchandise through February 6. 206 E. Broad St., 908.232.6222. www.rubyandjenna.com  

 

 

 

Lord & Taylor

Lord & Taylor has a great Valentine's Day Gift Guide on their website. Check out the items for him or her and stop into the L&T in Westfield to purchase your gift! You can purchase online, but better to support your local store. 609 North Ave. W., 908.233.6600. www.lordandtaylor.com    

 

The Farmhouse Store 

Delight your Valentine with something special from The Farmhouse Store.  Jewelry, beaded bags, candles, pillows, scarves, books, gifts and cards to suit any style or budget.  221 E. Broad St., 908.654.0444. www.thefarmhousestore.com

 

Thinka Dinka

Looking for a special Valentine's gift for that special child in your life?  From unique Valentine card packs for the class to the perfect toy, let Thinka Dinka play cupid for you.  264 E. Broad St., next to the movie theater. 908.233.7600.

 

Just Bead Yourself

Celebrate Valentine's Day throughout all of February with their Valentine BFF Special: The more friends you bring, the more you save. Save on beading projects (necklaces, bracelets, earrings) and hair extensions (feather & hair tinsel). 10% off for both of you with one friend, 15% off with two friends, 25% off with three friends. Mention "Valentine's BFF" to receive the discount. 113 Central Ave, 2nd Floor, 908.232.3411. www.JustBeadYourself.com

 

Facial Reality Spa

Wrap Yourself in Chocolate and Cherries -- Enjoy an hour of heavenly bliss with a chocolate and cherries body treatment. They're celebrating Valentine's Day every day during February with a luxurious body treatment that will soften and smooth dry winter skin as it hydrates and nourishes. Sour cherries are the secret ingredient that tightens and firms. And chocolate? Well, we all know a little bit can boost the endorphins! Feeling extra decadent? Add a relaxing foot treatment for only $50. That's a $30 savings. Call today to schedule your appointment. 908.928.0010. 221 Lenox Ave. www.facialrealityspa.com

 

Home Economics Consignment Store

Treat your Valentine (or yourself) to a real gem of a gift! They have many lovable keepsakes from Tiffany, Swarovski, Waterford, vintage jewelry and more. High end consignment shopping at its best all at 50% to 80% off retail. 415 Rahway Ave. Rear Building, next to Westfield Auto Wash. Thursday, Friday, Saturday 10am-4pm. 908.451.6551. Find them on Facebook.

More Retail Promotions:

 

Madeline Moss 

Don't know whether it's because George Washington slept around or because February is the love month, but Madeline Moss is celebrating with great new upholstered headboards, frames and bedroom accessories! It's a great time to redo that 10 to 20 year old bedroom. Stop in to Madeline Moss to bring the POP back to your bedroom! 258 E. Broad St., 908.228.2284.  www.madelinemoss.com 

 

Aerosoles

Shop early and save on spring styles during their pre-season event. Save 20% off any new arrivals in the store now through February 6th, 2012. See store for details. This offer is valid on full-priced merchandise only and cannot be combined with any other promotions or discounts. 161 E. Broad St., 908.232.2963. www.aerosoles.com  

 

Knit-a-Bit

Knit-a-Bit will be holding their Annual Super Ball Sale. This is a not to be missed event if you are a fiber loving crafter. Three days of an awesome sale, February 4-6. See their website for hours and details. You can also check them out on Facebook or follow them on twitter, knitabit66!  66 Elm St., Suite #2, 908.301.0053. www.knit-a-bit.com 

 

Randal's Shoes

Huge selection of sale shoes for women, men and children. Savings of 50% and more. Mention this Downtown Westfield newsletter and receive an additional $5.00 off of any already reduced sale shoe. Mention this savings or print it or just show them on your Phone. Good thru February 15, 2012. 82 Elm St., 908.232.3680.

 

A Face Forever Permanent Cosmetics

Specialist Maria De Santis specializing in beautiful, natural looking hair stroke method eyebrows and color correction from previous permanent cosmetic work. She is offering some winter specials: 5% off Eyeliner and Brow Procedure, 10% off one procedure of choice. Expires 3/1/12. 231 Elmer St., 908.654.0880. www.faceforeverllc.com

 

Coldwater Creek

Shop between February 7th - February 13th and receive $25 off your purchase of $100 or more.  All jewelry is also Buy One Get One 50% off. Visit them on Valentine's Day (February 14th) for a one day only event with 40% off your purchase. 126 Central Ave., 908.233.2873.

www.coldwatercreek.com  

  

J. Winthrop & Company 

Celebrate Valentine's Day with a Troll Beads trunk show, Feb. 10-14. Vera Bradley's "From my Heart" jewelry box is available Feb. 2-15, so shop early for your sweetheart. Plus 20% off all Heather Moore personalized charms that can be inscribed with something romantic. 233 North Ave. E., 908.232.8199.  

 

Juxtapose Gallery

Give a Valentine gift that lasts forever with a romantic piece of art from Juxtapose.  Also, Master Silhouettest Ruth Grabner will return to Juxtapose for a Silhouette Day on February 25 from 10am-5pm. Call early for an appointment. 58 Elm St., 908.232.3278. www.juxtaposegallery.com  

Opening this Thursday, August 18TH! Come visit us at our temporary location, 121 Central Ave, Westfield. Fall is here at Anthology. Shop August 18, 2011 through August 28, 2011 and receive 10% OFF* everytime you shop! *excludes prior and sale items. Cannot be combined. 10% off at Westfield location only. Westfield Store Hours:  Mon-Fri 10-7, Sat 10am-6pm, Sun 12-5pm. www.shopanthology.com

 

by Jamie Lemberg 6/2011

 

Ask any 4^th grader in Westfield what they want for their birthday and chances are they will say "Something from Melinda Lane!"

 

Owner Lisa Dorante does an excellent job merchandising fashion and accessories for girls between the ages of 8 and 14. By the looks of the always busy store and style hungry girls and their moms, she certainly knows what girls want. 

 

The store is a wonderland of colorful and cool tank tops, t-shirts, jeans, hoodies, fuzzy shorts and PJs, tie-dye clothing and casual fashion from designers such as Sugar Lips, Sonikki, Vintage Havana, Butter, T2Love, Pinc and others. Formal dresses are available for special occasions. Fabulous costume jewelry and accessories, from the latest necklaces (hearts, peace, love, initials) to Bungalow 360 bags to the trendiest bracelets (Brace-lets!), headbands, handbags, slippers, lip gloss and more adorn the store and provide the girls with plenty of eye candy for browsing.

 

Need a gift? Stop by Melinda Lane and pick up something special. Sales professionals Beth and Raquel are available to assist girls and moms in finding the perfect outfit, dress or gift, and they take pride in remembering the tastes and preferences of their customers. Or just purchase a gift certificate, sure to be a favorite. Mention this article in Westfield Today and get a free gift with purchase during the month of July.

 

Melinda Lane, 208 Lenox Ave., Westfield NJ 07090, 908.233.7033. Hours: Mon., Tues., Wed., Fri. 10am-5:30pm, Thursday 10am-6pm, Saturday 10am-5pm. Closed Sundays.

By Millicent K. Brody

 

You’ll love shopping at Bittersweet Designs in Westfield. Owner Frank Isoldi is forever listening to the needs and trends of the Westfield shoppers and Bittersweet has grown to include more houseware gifts, a larger baby gift section, and even Lily iPad and iPhone covers.

 

Bittersweet Designs opened in October 2002. Located on Lenox Avenue, this totally bustling emporium was created by the late Edie Isoldi of Westfield. Today, it stands as a living legend to her memory. Thoroughly bent on maintaining the concept his mom created for her exciting shop, Edie’s son Frank, a realtor with Coldwell Banker, recalls the day his mom signed the lease and literally hit the road...shopping!

 

“My mom really knew her clientele,” he said. “She was well aware of women always needing something exciting to cheer them up. Whether it’s a gold bangle bracelet, stunning signature ring, neckpiece, or pashmina shawl, at Bittersweet Designs we like to think we have the perfect gift to suit every occasion," continued Isoldi. “New merchandise arrives every day.”

 

Entering Bittersweet Designs is a mesmerizing experience. Like a rush of excitement you’re bound to notice floors, walls, shelves, and cubicles filled with everything you’ve ever dreamed of owning. From fabulous toss pillows emblazoned with sunflowers, to absolutely gorgeous, gigantic handbags in shades of coral, gold, yellow, and even purple, to row-upon-row of beads in every size, shape and color, to dangling, dangle earrings for every occasion. In addition, Bitter Sweet Designs carries an assortment of picture frames, pens, evening bags, pill boxes, wallets, shawls, belts, colorful, stylish, flip flops, candles, and a million and one other things you absolutely must have.  You will love the array of Mariposa silver plates carved in sunflower designs. You’ll find shelves filled with the perfect answer to decorative serving pieces for sandwiches and sweet treats. Purchase Mariposa chickadee salt and pepper shakers for your own use, or treat friends or family with a special gift they'll treasure. Shopping at Bittersweet is always a pleasant experience.  

 

“Bittersweet offers an affordable alternative for the Westfield community,” adds Frank Isoldi. “My Mom's mission of finding beautiful jewelry, handbags and gifts at affordable prices will continue.“

 

Bittersweet Designs,

212 Lenox Ave., Westfield NJ 07090

908.389.0330

Summer Hours: 10 a.m. to 5 p.m.; Closed Sunday

 

MKB: June 2011

 

Millicent K. Brody
writer - photographer
public relations consultant
908.232.3889 908.232.3888 cell:908.377.8588
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